DowntownDC Business Improvement District (DowntownDC BID)
Black Lives Matter Plaza Banners
Moya Design Partners provided the design and development of the Black Lives Matter (BLM) streetlight banners for our long-time client, the DowntownDC Business Improvement District (BID). These banners support BLM and are posted on the street that leads up to the White House – the newly renamed Black Lives Matter Plaza.
The MOYA team conducted extensive research about BLM in order to educate themselves about the movement and the tragedies that triggered its formation. This knowledge of the subject matter allowed the team to approach this special design request with various creative directions and also be mindful of the BLM identity, and the language and slogans BLM uses.