Department of Behavioral Health
BRAND STRATEGY
Department of
Behavioral Health
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Year
2016
Client
The Department of Behavioral Health
Completed under Paola Moya’s leadership as CEO of Marshall Moya Design

Department of Behavioral Health

The Department of Behavioral Health is a government public health system providing services in prevention, intervention, treatment, and support to individuals with mental- and/or substance-based disorders. The department provides emergency psychiatric care and outpatient and residential services throughout Washington, D.C.
Department of Behavioral Health
Department of Behavioral Health
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Taking inspiration from the department’s mission to support recovery from mental health and substance use disorders, the design team developed a recognizable visual language and brand. In a complete overhaul of all corporate communications, this design for the Department of Behavioral Health included stationery, signage, and name cards.

 

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